Articles on: Billing & Subscription

What are Novalya plans and their limits?

What are Novalya plans and their limits?


Reading time: 3 min


Quick summary


Novalya offers 3 plans: Starter, Pro and Business. Each plan offers different monthly message volume (300, 800 or 1500), number of CRM pipelines and AI Comments quota.



The 3 Novalya plans


Overview


Plan

Messages/month

Monthly price

Annual price

Starter

300

$49/month

$441/year

Pro

800

$99/month

$891/year

Business

1500

$199/month

$1791/year


Annual savings:

  • Annual payment = 25% discount vs monthly



Messages included per plan


Shared Facebook + Instagram message pool


Messages included in your plan correspond to your global monthly quota.


How it works:

  • Volume is shared between Facebook AND Instagram
  • Single pool for all features (prospecting, CRM, birthdays)
  • Recharges on your anniversary date (billing cycle)


Example:

  • Pro plan: 800 messages/month
  • You can use: 400 on Facebook + 400 on Instagram
  • Or: 600 on Facebook + 200 on Instagram
  • Or any other combination up to 800 total


Plan volume is your global monthly quota. Volume chosen in campaign (e.g., 50) corresponds to that specific campaign volume, not your total quota.



CRM pipelines per plan


Number of available pipelines


Plan

CRM Pipelines

Starter

3 pipelines

Pro

10 pipelines

Business

25 pipelines


Important:

  • Pipelines are shared between Facebook and Instagram
  • You can organize your prospects according to your needs
  • Upgrade possible if you need more pipelines


See article: How to create CRM pipeline?



AI Comments per plan


Monthly comments quota


Plan

AI Comments/month

Starter

100 comments

Pro

200 comments

Business

500 comments


How it works:

  • Recharges on your anniversary date
  • 1 credit = 1 comment generation
  • Compatible Facebook and Instagram


See article: How many AI comments according to my plan?



Available add-ons


Extra Social Accounts


If you need additional social accounts beyond your plan limits:


Price:

  • $5/month per additional social account pack
  • $60/year (10 months for price of 12)


How to buy:

  1. Go to your profile (bottom left)
  2. Click User settings
  3. Billing details tab
  4. "Add-ons" section
  5. Click "Buy Now"


Currency ($/€) depends on your account currency and cannot be changed.



Choose right plan


Recommendations by usage


Starter (300 msg/month):

  • Perfect for starting
  • Occasional usage
  • 1-2 campaigns per month
  • Small prospect volume


Pro (800 msg/month):

  • Regular usage
  • Multiple campaigns per month
  • Advanced CRM organization (10 pipelines)
  • Medium prospect volume


Business (1500 msg/month):

  • Intensive usage
  • Multiple simultaneous campaigns
  • Complete CRM organization (25 pipelines)
  • Large prospect volume


Test and adjust


You can upgrade your plan anytime if your needs evolve. Upgrade is immediate with proration applied.


See article: How to upgrade my subscription?



FAQ


Do messages carry over to next month?


No. Unused messages don't carry over. Your quota resets on your anniversary date.


Can I change plans mid-subscription?


Yes. Upgrade is immediate. Downgrade must be requested from support and takes effect at end of period.


What happens if I exceed my message quota?


You can't send more messages until next recharge or until upgrade.


Are prices in € or $?


Currency depends on your account at creation and cannot be changed.


Are there other features different by plan?


Main features are identical. Differences are in volumes and quotas (messages, pipelines, AI comments).




How to upgrade my Novalya subscription?How does proration work during upgrade?How to request downgrade?



Need help?Our support team is available by email at support@novalya.com or via the **Ticket Center** in your Novalya space.Average response time under 2 hours during business days.


Updated on: 27/03/2026

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