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How do I connect my Instagram account to Novalya?

How do I connect my Instagram account to Novalya?


Reading time: 2 min



Quick summary


To connect Instagram to Novalya, you must be logged into Google Chrome with the exact Instagram account you want to use. The active account in Chrome will be the one associated with Novalya.




Instagram account types compatible


Novalya is compatible with all Instagram account types:


Account type

Compatible

Recommended

Personal account

✅ Yes

⚠️ Functional but limited

Creator account

✅ Yes

✅ Recommended

Business account

✅ Yes

✅ Recommended


💡 Why switch to creator or business account?


Benefits:

  • Access to more data and statistics
  • Better visibility on interactions
  • More features available on Instagram
  • Advanced settings for account management


How to switch?

  • Instagram Settings → Account → Switch to professional account
  • Free and reversible at any time




Instagram connection steps


📋 Complete procedure


1. Log into your Novalya space


2. Verify you're logged into the correct Instagram account in Chrome

  • Open Instagram.com in a tab
  • Check which profile is active
  • Disconnect other accounts if necessary


3. Click "Connect Instagram" in Novalya

  • Button visible on the dashboard


4. An Instagram window opens automatically

  • Retrieves active account data


5. Confirm the connection

  • Verify it's the correct account (username + photo)
  • Click "Confirm"


Connection established! Your Instagram account appears on the dashboard.




Common errors and solutions


❌ Wrong account connected


Symptom: Novalya detects a different account than desired.


Solution:

  • Log out of all Instagram accounts in Chrome
  • Log in only to the desired account
  • Restart the connection in Novalya


❌ Multiple Instagram accounts open


Symptom: Error message indicating multiple active sessions.


Solution:

  • Close all Instagram tabs
  • Disconnect secondary accounts
  • Keep only one account active


❌ Expired session


Symptom: "Your session has expired" or "Log in again".


Solution:

  • Manually log back into Instagram
  • Wait for the page to fully load
  • Restart the connection via Novalya


❌ Connection error


Possible causes and solutions:


Cause

Solution

Internet connection

Check your network

Chrome cache

Clear cache (Ctrl+Shift+Del (Windows) or Cmd+Shift+Del (Mac))

Ad blocker

Disable AdBlock on app.novalya.com

Blocked pop-ups

Allow pop-ups for app.novalya.com




Important limitations


🔒 Simultaneous connections


  • One Instagram account per Novalya account
  • Cannot connect multiple Instagram accounts simultaneously


💡 Solution for multiple Instagram accounts:


If you have multiple Instagram accounts to manage, you can:

  1. Switch accounts in Novalya (disconnect/reconnect) - data loss
  2. Create multiple Novalya accounts (one per Instagram account) - recommended




Verifying successful connection


Once connected, you'll see on the Novalya dashboard:


✅ Your Instagram profile picture

✅ Your complete username

"Connected" status in green

✅ Ability to launch your first campaigns




FAQ


Do I need a Business account?


No. Personal accounts also work. However, creator or business accounts offer more features and are recommended for professional use.


Does Instagram need to stay open during use?


Yes. Instagram must stay open in a Chrome tab while Novalya works. You can minimize but don't close Chrome.


What if Instagram logs me out automatically?


Reconnect in 1 click from the Novalya dashboard. Ongoing campaigns resume automatically. If disconnections are frequent, check your Instagram password or suspicious connections in settings.


My Instagram account is recent: can I use Novalya?


Yes, but do a progressive warm-up: 5-10 DMs/day for 2 weeks. Recent accounts are more sensitive to high volumes.


What happens if I change my Instagram password?


You'll need to reconnect your account in Novalya. Connection is done in 1 click like the first time. No data is lost.








Instagram connection problem?


Our team helps you resolve connection issues.



We typically respond within 2 hours during business days.


Updated on: 27/03/2026

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